Client: Printank
Services: User interface, experience, and wayfinding design
Year: 2020
Printank requested an update for their secondary website 'we can print'. Their website lacked consistency and was confusing to the user. They also requested wayfinding signage designs for their primary building as customers had a hard time finding it.
I designed a new branding colour palette, and an updated interface design, bringing their fonts, colours, and imagery to consistency.
The Palette
#416074
#E76A34
#FCBC38
Bold, friendly, energetic. Printank's 'We can print' needed to stand out in a saturated market, and the colours needed to work with their existing logo colour, which was a shade of orange.
Designed to work across a range of devices.
User experience re-design to the product pages. Consistent button options design to show the user what is available while limiting the selection to what can be printed.
Thank you for taking the time to view my work! Want something similar?